Teeth Whitening - Home Studio Success

Whitening Wednesday Podcast By Mentorrach

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From Nails to Premium Teeth Whitening - Home Studio Success | Whitening Wednesday with Mentorrach

Today on Whitening Wednesday, we’re joined by Brooke from BW Beauty in Saskatchewan, Canada — an esthetician who built her business on being different. She started with nails, lashes, and piercings, but a sparkly tooth gem inspired her to add teeth whitening… and the rest is history.

We cover:

How to set premium pricing (and why you shouldn’t copy your competitors)

The goodie bag touch clients love Navigating home studio vs commercial space Why your first step in whitening education should come from dental pros

⏱️ Timestamps:

  • 00:36 – Brooke’s start in esthetics

  • 02:13 – Adding whitening after client demand

  • 06:53 – Pricing formula & client perception

  • 09:41 – Goodie bag extras

  • 20:12 – Building trust in a home studio

  • 24:57 – Advice to her past self

  • Filmed Feb 2023

    Thank you for watching the Whitening Wednesday Podcast- The only teeth whitening podcast!

    Episode #1 on Youtube

    Episode # on Spotify & Apple

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📲 Follow me:  @mentorrach 

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Six-Figure Success in Teeth Whitening