What North American Whitening Providers Can Learn From Australia
Whitening Wednesday Podcast By Mentorrach
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@smiles.by.seanne
What North American Whitening Providers Can Learn From Australia
🎙️ Whitening Wednesday Episode 82: What North American Whitening Providers Can Learn From Australia
📣It’s Whitening Wednesday! ✨ Today we’re heading all the way to Australia 🇦🇺 for an incredible chat with Seanne, the smile creator behind Smiles by Seanne. This one dives deep into what it’s like building a whitening business in a market with peroxide limitations, how she carved out her niche as an Oral Health Therapist, and the creative ways she balances family life with entrepreneurship. Packed with global perspective + tips you can apply to your own business today.
⏱️ Timestamps: 00:00 – Intro – why it’s so powerful to look outside the North American market
02:05 – Sponsor shoutout: Fern Whitening Supplies – best chairside gels & tech
03:28 – Meet Seanne: oral health therapist & whitening provider in Australia
05:15 – The profession’s unique scope & how it compares to NA hygiene roles
06:54 – Peroxide bans in AU and how that shapes the whitening industry
07:50 – Finding the “middle ground” between costly dental offices & low-strength salon whitening
10:57 – Why she built her business around school pick-ups & lifestyle freedom
13:39 – Mobile start-up → pop-ups → building a home-based studio
16:52 – Sharing clients with her personal-trainer partner
18:21 – Private label kits: what worked, what didn’t, and lessons learned
22:05 – Creating bundled packages for long-lasting whitening results
24:20 – Testing the waters with e-commerce & salon partnerships
25:35 – Where her clients really come from (hint: don’t sleep on Facebook groups!)
27:11 – The #1 piece of advice she’d give to her younger entrepreneur self
👉 Be sure to follow Seanne on Instagram: @smiles.by.seanne
👉Visit Seanne’s website here: www.smilesbyseanne.com.au
For valuable resources to build your teeth whitening business, connect with Mentorrach on Instagram @Mentorrach and visit www.mentorrach.ca.
Thank our sponsor, www.fernwhiteningsupplies.ca, for the best Canadian-made teeth whitening products!
Thank you for your time! ✨ Happy listening! 🎧
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👉 Check out our sponsor: www.fernwhiteningsupplies.ca
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